Demand Gen Report
Top Minds in B2B Marketing Take the Stage at AWNY 2025
The first sessions for B2BMX at Advertising Week New York 2025 are here! Sponsored by LinkedIn, the B2BMX stage at AWNY25 offers the opportunity to hear from and rub elbows...
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ZoomInfo & Salesloft Expand Partnership To Help Equip Sellers With AI-Ready Insights
ZoomInfo, a go-to-market (GTM) intelligence platform, and Salesloft, a revenue orchestration platform, expanded their partnership to help joint customers accelerate revenue growth for GTM teams.
Industry News January 16How ‘Growth Gurus’ Are Redefining B2B Success With Data, Experimentation & Multichannel Mastery
New research revealed that 30% of B2B marketers saw significant growth in 2024 — and those high-achievers were more likely to balance data and tech excellence with a genuine connection…
Blog January 15Is It Time To Open The Gate To Your Long-Form Content?
At the heart of almost every B2B lead generation campaign sits gated long-form content. From white papers to reports, E-books to expert guides, marketers drive leads into the sales pipeline…
Demanding Views January 13