Demand Gen Report

Top Minds in B2B Marketing Take the Stage at AWNY 2025

The first sessions for B2BMX at Advertising Week New York 2025 are here! Sponsored by LinkedIn, the B2BMX stage at AWNY25 offers the opportunity to hear from and rub elbows...

A hand pointing towards icons representing "Lead Generation," symbolizing digital marketing and business growth strategies.

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Ammunition Names Jonathan Hayes CCO, Accelerating Its Tech-Driven Creative Vision

Ammunition, a full-funnel advertising agency, announced a strategic reorganization to usher in a new era of tech-driven creative innovation. As part of this realignment, the agency has appointed Jonathan Hayes…

News Brief May 8

Siemens Reaches Deal to Acquire Wevolver

Siemens Digital Industries Software recently announced its intention to acquire Wevolver. The deal will expand Siemens audience reach, enhancing the Supplyframe product portfolio, and combining digital marketing and integrated campaign…

News Brief May 5

The B2B Marketing Exchange is On the Move

After many years of fun under the Scottsdale sun, the B2B Marketing Exchange is making big moves to the Golden State. It was a difficult decision to make, but the…

News Brief April 30