Demand Gen Report

Abstract technology background with a focus on innovative business solutions, showcasing a dynamic blend of digital tools, data analytics, and strategic planning to drive efficiency, productivity

Unlocking Seller Potential: A Strategic Framework for Boosting Productivity and Driving Growth

In today’s fast-paced business world, boosting seller productivity is a top priority for organizations aiming to grow and succeed. A new strategy is making waves, focusing on using comparative analysis,...

DGR DG337 SURV BenchmarkSurvey 062025 LP

The 2025 Demand Generation Benchmark Survey: Scaling Personalization, Optimizing Operations & Tying Strategy to Revenue in 2025

Reports

Idea pitching, fund raising and venture capital, selling business or merger agreement concept, entrepreneur businessman standing on lightbulb idea lamp shaking hands with VC on money coins stack.

Latest Posts

The Top 5 Most Important Topics To B2B Marketers

Staying ahead in B2B sales and marketing requires keeping up with the latest trends and strategies, but finding the right resources can be a challenge. To make it easier, we…

Feature December 31

Live radio or podcasting. Podcasters recording audio or video podcast in the studio. Online show. Radio host speaking in microphone and interviewing guests. Vector illustration isolated on white

Turning Passion Into Profit: Why Podcasting Is A B2B Marketing Powerhouse

Just a couple years ago, Devin McDonnell, Executive Producer of Devenio Podcasts, found himself pitching the value of podcasting and videos to businesses. Now, his position has shifted from education…

Feature December 26

Sales manager brainstorming sales strategies.

The Top 5 Sales Tips For B2B Salespeople

In the power struggle of importance, the pendulum is swinging over to prioritizing sales — at least according to Demand Gen Report readers. When analyzing our “Demanding Views” byline column, the…

Feature December 24