by Kelly Lindenau | Dec 12, 2023 | Industry News
ChatGPT celebrated its first birthday on Nov. 30 and, after a meteoric launch, B2B marketers are experimenting with and implementing the technology to automate the more mundane aspects of their daily routines. However, while generative AI has opened the door to a...
by Mark Nachlis, Revline Marketing | Dec 12, 2023 | Demanding Views
In the ever-evolving landscape of B2B marketing, the convergence of artificial intelligence (AI) and ABM has ushered in a new era of efficiency and effectiveness in content syndication. As businesses strive to reach and engage their target audience, these technologies...
by Kelly Lindenau | Dec 6, 2023 | Financial News
Mine, an AI-powered data privacy company, raised $30 million in Series B funding in a round co-led by Battery Ventures and PayPal Ventures, with participation from new and existing investors. Mine plans to use the capital to scale its B2B enterprise-grade product...
by Kelly Lindenau | Dec 6, 2023 | Industry News
Channel99, a B2B performance marketing technology provider, released its new view-through technology purpose-built for B2B digital programs. The innovation allows customers to place unique pixels within their digital campaigns to gain transparency into targeting...
by Kelly Lindenau | Dec 6, 2023 | Industry News
Since 2016, one of the most eagerly anticipated days for musically inclined Millennials and Gen Z’ers is Spotify Wrapped Day. While it’s fun to see how you stacked up against other fans (shout out to my fellow top 3% Taylor Swift listeners!), it’s...
by Kelly Lindenau | Dec 5, 2023 | Solution Spotlight
Lavender is an email intelligence company designed to provide an AI-powered sales email coach to help teams humanize the sales process and write better emails faster. Lavender aims to empower reps with email scoring, data-driven personalization, writing assistance,...
by Kelly Lindenau | Dec 5, 2023 | Industry News
Vende Digital, a B2B digital marketing agency, formed a partnership with Jasper, an AI copilot for marketing teams, to help B2B companies transform their marketing through AI tools. The partnership seeks to provide Vende Digital’s customers with access to...
by Kelly Lindenau | Dec 1, 2023 | Industry News
Autoklose, a sales email automation platform, announced the availability of Autoklose Komposer, an AI-powered tool that seeks to simplify the copywriting process by generating tailored and persuasive content suited to individual needs and requirements. The...
by Josh Wagner, In Revenue Capital | Dec 1, 2023 | Demanding Views
Selling high-value deals in the B2B world today involves engaging with a buying committee rather than an individual. This committee often consists of a wide variety of roles, possibly including an executive sponsor, upper/middle management decision makers, department...
by Kelly Lindenau | Dec 1, 2023 | Industry News
Cardii, a platform that offers digital gift cards, released a suite of augmented reality (AR)-powered gift card experiences as part of its Business Holiday Promotion. Offering more than 30 customizable holiday-themed AR experiences, Cardii’s technology seeks to...
by Kelly Lindenau | Nov 29, 2023 | Industry News
Uberflip, a content engagement platform, announced Jeremy Schultz as the company’s new CEO and Jonathan Cogan as Chief Revenue Officer (CRO). Schultz and Cogan seek to bring a refreshed strategic vision to Uberflip’s next chapter with...
by Kelly Lindenau | Nov 29, 2023 | Industry News
As businesses strive to forge meaningful connections with their clients, the art of engaging dialogue has emerged as a potent tool. Conversational marketing, once a niche approach, has now become a cornerstone of successful B2B strategies, as 83% of customers said...