Demand Gen Report

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How B2B Can Use Sonic Branding To Drive Digital Engagement

Think about the iconic ad jingles and sound signals that prompt automatic brand recognition: The McDonald’s “I’m lovin’ it” tune, the T-Mobile ringtone, the Uber Eats doorbell. B2C brands have…

Demanding Views June 14
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Movable Ink Adds 3 New Features To AI-Native Personalization Solution

Movable Ink, an AI-powered personalized content platform, enhanced Da Vinci, its AI-native personalization solution, through the addition of three components: Creative IQ, Messaging IQ and Performance IQ. The new solutions…

Industry News June 13
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B2B Marketing Exchange East 2024: The Latest News on Sessions, Speakers & Experiences

About B2BMX East Since 2019, the B2B Sales & Marketing Exchange has brought together thousands of B2B practitioners looking to level up their approach to revenue generation. This year, the team reimagined the event with the B2B Marketing Exchange East (B2BMX…

Industry News June 12
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