Demand Gen Report

DGR DG301 WW WebsitePerformance 092024 LP

Orgs Relying On AI To Optimize & Test Website Performance

Optimizing and experimenting with B2B website content can feel like navigating a labyrinth — exciting yet overwhelming. Given the sheer depth and complexity of web pages, it’s easy for practitioners...

Amidst Lack Of Confidence, Practitioners Increasing Data Collection To Enhance Lead Nurturing & Acceleration

Research

Discerning B2B Buyers Rely On Vendor Knowledge, In-Depth Research & Peer Reviews To Guide Buying Decisions

Research

DGR286 2024 State Of AccountBasedStrategies 042024 LP Header

Promoting Customer-Centricity & Streamlined Messaging By Evaluating Marketing Automation Solutions

"State Of" Guides

Increased Tech Adoption & Data Reliance Re-Shaping 2024 Marketing Measurement & Attribution Processes

Research

Latest Posts

Folloze Launches Website Engager To Help Personalize Web Pages

Folloze, a no-code B2B buyer experience platform, released the Folloze Website Engager, a new toolkit designed to turn website visits into personalized experiences to help generate first-party engagement insights. Built within Folloze…

Industry News March 4

Meet The Winners Of The 13th Annual Killer Content Awards

Marketing is nearly synonymous with creativity and strategy, and when those two attributes are executed in tandem, magic happens — and the most outstanding campaigns win a “Finny.” The Finnys,…

Blog February 29

#B2BMX24 Day 1 & 2 Recap: Crafting Immersive Content That Matches The Modern Buying Experience

I hate to say it, but if you're not in sunny Scottsdale right now… you're missing out big time! The weather couldn't be more beautiful, and the content couldn't be…

Industry News February 28