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Demand Gen Report

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How The Self-Service Buying Journey Is Causing A Role Reversal Between Marketing & Sales 

There’s a considerable gap between demand generation marketers’ expectations and their goals, as 80% consider getting new qualified leads mission critical — but 50% are still missing their pipeline goals. According…

Industry News July 10
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Google’s Link Contradiction: Company Downplays Importance, But Leak Reveals Dominance

Google recently downplayed the importance of links in search rankings in its updated spam policy, creating confusion and frustration for companies who have heavily invested in link building to grow…

Demanding Views July 8
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Nimble CRM Email Sequencing Reportedly Enhances Personal & Business Relationships

Nimble is a CRM solution designed for individuals and teams to help enhance relationships, marketing and sales management by nurturing personal and business relationships through email and social networks.

Solution Spotlight July 3
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Strategy & Planning Series