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Demand Gen Report

Smiling Indian woman using her smartphone in officeNews Brief

6sense Launches AI Email Agents, Names Chris Ball as New CEO

6sense has introduced a new a reimagined product that delivers on truly personalized outreach at scale without the manual work. AI Email is an evolution of 6sense’s Conversational Email to help...

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atlasIQ Expanded for B2B Marketers

News Brief
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Strategy & Planning Series to Focus on B2B, AI Trends for 2026 and Beyond

Blog
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Report Finds Nearly Half of Marketing Data is Inaccurate

News Brief
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AI Agents Are Transforming RevOps: The New Architects of Go-to-Market Success

Demanding Views

Latest Posts

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The Blueprint For A Winning B2B GTM Strategy

In case you missed it, my co-host Klaudia Tirico and I kicked off season 10 of the “B2B Marketing Exchange Podcast” two weeks ago! This season, we’re bringing you a…

Blog June 26
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Empathize To Realign: Demandbase Experts Weigh In On Keys To Sales & Marketing Alignment

Despite repeated proclamations about the importance of interdepartmental alignment, sales and marketing still go together like oil and vinegar. With these misaligned teams continuously serving as organizations’ efficiency kryptonite, John…

Industry News June 25
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WPP & IBM Team Up For New Generative AI-Powered B2B Solution

WPP, a creative transformation company, and IBM, a provider of global hybrid cloud, AI and consulting services, launched a B2B solution powered by IBM’s AI and data platform watsonx. The…

Industry News June 21
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