B2B Marketers Apply New Tools & Tactics For Segmenting Campaigns To Target Audiences
With targeting and segmentation becoming bigger priorities to support ABM, lead nurturing and related initiatives, new tools and…
Industry News April 19
Latest In: segmentation
LiveChat Sees 75% Open Rate With Personalized Customer Journeys
Online customer service solution LiveChat partnered with Autopilot, an email marketing and marketing automation software, to create personalized…
Case Studies March 6
How To Build Personas That Actually Work
I hate being the bearer of bad news, but I must tell you something — just about everything…
Demanding Views February 3
