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C-Suite Involvement In Purchase Decisions Is On The Rise: How B2B Orgs Can Prepare

C-Suite Involvement In Purchase Decisions Is On The Rise: How B2B Orgs Can Prepare

Like it or not, the C-suite is playing an even larger role in B2B purchasing decisions following the…

Industry News January 13
Chorusai Conversation Intelligence executive marketing ROI
How To Sell To Your New C-Suite Buyer

How To Sell To Your New C-Suite Buyer

While 2020 presented many changes and challenges to the sales process, one key trend to keep in mind as…

Demanding Views January 8
Demand Metric personalization ROI State of Video video content Vidyard
New Research: 83% Of Sales Professionals Cite Video Content As ‘Very Important' To Their Strategies

New Research: 83% Of Sales Professionals Cite Video Content As ‘Very Important’ To Their Strategies

2020 has been a great year for video marketing in B2B. New research from Vidyard and Demand Metric…

Industry News December 22
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B2B Marketing Exchange East
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