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Seismic Extends Aura Agents Across GTM Workflows
Key Takeaways Seismic expanded its Aura Agents portfolio to support more revenue-team workflows across enablement, customer conversations and…
News Brief July 1
Marketing Movers: Vanillasoft Names Alex Terry CEO, ContinuumGlobal Appoints Marie Aiello as President
Key Takeaways Alex Terry steps into the CEO seat to drive VanillaSoft’s next phase of market expansion and…
News Brief July 1
The Data Integrity Playbook for the AI Era
Artificial intelligence (AI)-powered tools make it easier to run more campaigns, generate more leads, and follow up faster.…
July 1
B2BMX 2026 Keynotes Now Available on DemandGenReport.com YouTube Page
Key Takeaways: B2BMX 2026 keynotes show that strong B2B marketing blends practical AI use with human trust, brand…
Blog May 11
Rampiq Reveals What Content AI Search Engines Cite Most In B2B
Key Takeaways AI visibility depends heavily on third-party validation, with Rampiq finding that about 85% of citations for broad…
News Brief June 30
pharosIQ Launches atlasIQ B2B Audience Activation, DaaS
Key Takeaways pharosIQ’s new atlasIQ B2B Audience Activation gives organizations direct access to intelligence-driven audiences built from first-party…
News Brief June 30
Your Revenue Enablement Technology Stack Is Broken. Here’s How to Fix It
Great technology stacks have something in common with great fine dining establishments: In lieu of inundating users with…
Demanding Views June 30
WunderKIND Ads Releases First Benchmarks for Programmatic CTV Pause Ads
Key Takeaways Programmatic CTV Pause Ads outperformed traditional 60-second CTV spots across all 13 verticals studied, with significantly…
News Brief June 29
Databricks Enters the Marketing Industry with Agentic CDP CustomerLake
Key Takeaways Databricks introduced CustomerLake, an agentic CDP designed to unify customer data, AI models, agents, identity resolution…
News Brief June 29
Liferay CEO Bryan Cheung on B2B Content Personalization, AI Trust, and What Modern Content Governance Really Demands
Key Takeaways Bryan Cheung, CEO of Liferay, offers that CMS quit being a publishing endpoint years ago. With…
Feature June 29
Why Enterprise AI Video Fails Without Personalization
Artificial intelligence (AI) video is having a moment, and for good reason. Enterprise teams across marketing, customer experience,…
Demanding Views June 26
What ABM Tactics Deliver the Highest ROI? The 2026 Account Based Marketing Benchmark Survey Provides the Answers
Key takeaways Personalized content is the highest-ROI ABM tactic at 47%, making relevance one of the strongest drivers…
Blog June 25
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