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Covve Unveils New Brand as Intelligent Lead Capture Platform for Real‑World Business
Key Takeaways: Covve has rebranded to reflect its shift from a personal contact manager to a B2B-focused intelligent…
News Brief May 21
AI That Sells: Why Revenue Teams Must Redesign Decisions, Not Just Tasks
Everyone wants artificial intelligence (AI) in sales. Far fewer are willing to redesign sales around it. That is…
Demanding Views May 21
Fermenta Scales Its YouTube Presence Across Three Brands With Popcorn.co: DGR Case Study
Key Takeaways Fermenta used Popcorn.co to scale short-form YouTube publishing across three brands, helping the company maintain steady…
Case Studies May 21
B2BMX 2026 Keynotes Now Available on DemandGenReport.com YouTube Page
Key Takeaways: B2BMX 2026 keynotes show that strong B2B marketing blends practical AI use with human trust, brand…
Blog May 11
Sinch Mailgun’s Kate Nowrouzi on How B2B Marketers Can Improve Email Deliverability, Personalization, and ROI
Key Takeaways: Sinch Mailgun’s Kate Nowrouzi details how B2B email is shifting from isolated campaigns to an always-on…
Feature May 20
In the Current Economic Uncertainty, Small Businesses Are Investing in Marketing
When times get tough, the old playbook says to tighten your belt and cut costs wherever you can.…
Demanding Views May 19
Gartner: As AI Saves Time, Sales Organizations Fail to Reinvest Time in High-Value Activities
Key takeaways Gartner found a major “reinvestment gap” in sales: AI is creating measurable time savings, but most…
News Brief May 19
Stop Losing Warm Leads: Join NetLine’s Josh Baez’s Webinar May 20
Key Takeaways: Led by NetLine’s Josh Baez, this webinar details why immediate sales pitches often fail due to…
Blog May 19
Idea Grove: AI Sparks Discovery, but Trust Signals Drive Decisions
Key Takeaways The Idea Grove survey found only 2% of consumers would buy from an unfamiliar brand based…
News Brief May 18
Intentsify Expands Global Access to B2B Audience Data Across Leading DSPs
Key Takeaways: Intentsify made more than 700 pre-built B2B audience segments available directly in major DSPs, including The…
News Brief May 18
Madison Logic CEO Keith Turco on AI, SaaS Expectations, and the Future of Performance Marketing
Key Takeaways Madison Logic CEO Keith Turco said AI can speed execution, but its value depends on the…
Feature May 18
The Hidden Gift ChatGPT Ads Will Give to Marketing Agencies
When ads in ChatGPT started leaking into the public, marketers reacted like they usually react to big LLM…
Demanding Views May 15
Resources
Events & Webinars
Why B2B Marketing Teams Need To Think BRAVE
February 19, 2025
Demystify Your GTM Strategy With The 9 “Cs”
February 12, 2025
Building Predictable Pipeline With Matt Heinz
February 5, 2025
Creating Effective Brand Messaging That Drives Revenue
January 29, 2025
