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DemandScience Unveils a New Era for Ionic

DemandScience Unveils a New Era for Ionic

Key Takeaways DemandScience repositioned Ionic as an intelligence layer designed to help B2B teams identify winnable opportunities, prioritize…

News Brief August 6
AI adoption AI in Marketing B2B marketing benchmark survey campaign optimization demand generation marketing benchmarks predictive scoring survey insights Workflow Orchestration
2026 Benchmark Surevy

AI Across the Workflow: Take the 2026 Demand Gen Benchmark Survey

Key takeaways The 2026 Demand Generation Benchmark Survey aims to reveal where AI is truly delivering value across…

Blog August 6
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How Mississippi State, Dallas Stars Used Satisfi Labs’ AI Chat to Drive Ticket Sales, Fan Engagement

How Mississippi State, Dallas Stars Used Satisfi Labs’ AI Chat to Drive Ticket Sales, Fan Engagement

Key Takeaways Treating conversational AI as a revenue channel rather than a support tool helped the Dallas Stars…

Case Studies August 6
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AdRoll AI-Native GTM B2B marketing B2BMX Summer Camp 2026 campaign optimization connected advertising conversational AI demand generation Hans Fischmann marketing orchestration
5

AdRoll To Explore AI-Native GTM Workflows At B2BMX Summer Camp 2026

Key Takeaways AdRoll’s upcoming B2BMX Summer Camp session will focus on how AI-native GTM workflows can connect planning,…

Blog June 22
#B2BMX Summer Camp ABM AI in B2B marketing buyer journey data integrity demand generation go to market strategy lead nurturing marketing operations Pipeline Growth
Lesson learned from 2026 B2BMX Summer Camp

B2BMX Summer Camp Sessions Offered Playbooks for Smarter Pipeline in the AI Era

Key Takeaways AI can accelerate ABM, demand gen and go-to-market execution, but only when teams ground it in…

Blog August 5
AI governance AI workflows Corvic AI data integration enterprise AI Intelligence Composition Platform product launch workflow automation
Corvic AI V5 Enterprises AI Prompts Repeatable Workflows

Corvic AI Launches V5 to Help Enterprises Turn AI Prompts Into Repeatable Workflows

Key Takeaways Corvic AI’s V5 release moves enterprises beyond one-off prompts by turning AI interactions into automated workflows…

News Brief August 4
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Knak Survey Finds AI Hasn’t Fixed the Production Bottlenecks

Knak Survey Finds AI Hasn’t Fixed the Production Bottlenecks Behind Missed Launch Dates

Key Takeaways A Knak survey found that 85% of teams missed at least one campaign launch date last…

News Brief August 4
AI visibility b2b content category authority content strategy earned media GEO proprietary data thought leadership
DGR Skyword Andrew C. Wheeler Three Signals That Make Your Brand Impossible for AI to Ignore

Three Signals That Make Your Brand Impossible for AI to Ignore

Key Takeaways AI summaries are where buyers find their information. Optimizing for AI search with mass-produced content won’t…

Demanding Views August 4
Agentforce agentic AI AI platform B2B support customer success Customer Support enterprise AI Mosaic AI operational costs
Mosaic AI Debuts Alternative to Agentforce for B2B Support Teams

Mosaic AI Debuts Alternative to Agentforce for B2B Support Teams

Key Takeaways Mosaic AI launched an enterprise AI platform, built by AI PhDs, that connects fragmented data across…

News Brief August 3
AI search B2B marketing content strategy demand generation Generative Engine Optimization GEO search visibility SEO
Howl Louder Marketing Adds GEO Service for B2B AI Search Visibility

Howl Louder Marketing Adds GEO Service for B2B AI Search Visibility

Key Takeaways Howl Louder Marketing launched a GEO service helping B2B companies earn citations in AI-powered search tools…

News Brief August 3
AI agents AI in sales B2B sales buyer behavior Gong Labs revenue teams Sales Discovery Vendor Evaluation
DGR Gong’s Shane Evans Data AI Adoption Hiring in B2B Sales

Gong’s Shane Evans on What the Data Reveals About AI Adoption and Hiring in B2B Sales: The DemandGenReport.com Q&A

Key Takeaways AI discussions in deals jumped 85% over two years while hiring conversations held steady, signaling that…

Feature August 3
AI adoption AI infrastructure B2B marketing cross-functional teams generative AI innovation marketing operations organizational change
DGR Patrick Shea AdDaptive Making AI Innovation Stick Across The Organization

From Pilot Projects to Progress: Making AI Innovation Stick Across The Organization

Key Takeaway The B2B companies falling behind on AI aren’t short on advanced technologies. They’re short on infrastructure—…

Demanding Views July 31
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