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New Agentic Marketing Intelligence Platform Launched by Ex-Google, Databricks Engineers

Key Takeaways: Pomo turns fragmented market, competitor, demand, creative and channel signals into ranked daily recommendations, then automates…

News Brief June 11
2X Acquisition agentic AI B2B marketing commercial intelligence customer success go to market strategy GTM Knownwell Revenue operations
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2X Acquires Knownwell to Build the First GTM Human-Agentic Services Company

Key Takeaways 2X’s acquisition of Knownwell positions the company as a human-agentic GTM services provider by combining AI…

News Brief June 11
AI AI in Marketing artificial intelligence B2B marketing b2bmx executive alignment go to market strategy GTM planning product marketing Sales Enablement
b2bmx Pam Didner

Pam Didner Shows How to Build A GTM Plan Executives Can Actually Approve: Lessons Learned at B2BMX

Key Takeaways: Strong GTM plans start with alignment across product, sales, and marketing before campaigns or launch calendars…

Feature June 11
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B2BMX 2026 Keynotes Now Available on DemandGenReport.com YouTube Page

Key Takeaways: B2BMX 2026 keynotes show that strong B2B marketing blends practical AI use with human trust, brand…

Blog May 11
AI in Marketing brand measurement CMO survey consumer trust content strategy digital marketing Gartner genAI
Gartner Marketing Symposium/Xpo Report: Automated Generative AI System Producing Business Ideas and Digital Content with Robotic Efficiency in bright studio background.

Gartner Marketing Symposium/Xpo Report: 49% of U.S. Consumers Say GenAI Has Made Content Quality Worse

Key Takeaways Nearly half of U.S. consumers say GenAI is making content quality worse, signaling a growing trust…

News Brief June 10
2026 World Cup B2B advertising browser advertising demand generation event marketing mobile advertising OEM advertising
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Winning B2B Attention During the 2026 World Cup

Key Takeaways:  B2B marketers can use browser and OEM advertising to reach decision-makers in high-intent moments during the…

Blog June 10
AI AI readiness artificial intelligence B2B marketing brand trust buyer journey CMOs demand generation Gartner go to market strategy MarTech
DGR Gartner David Yockelson 10 AI Priorities B2B CMOs Can’t Afford to Ignore

10 AI Priorities B2B CMOs Can’t Afford to Ignore

B2B CMOs are entering a new phase of AI adoption. The first wave centered on experimentation: content generation,…

Demanding Views June 9
#B2BMX Summer Camp ABM account-based marketing AI artificial intelligence B2B marketing buyer engagement Demandbase GTM Strategy marketing and sales alignment pipeline strategy
1

Demandbase To Cut Through AI Hype In B2BMX Summer Camp ABM Session

Key Takeaways: Demandbase’s B2BMX Summer Camp session positions AI in ABM as a practical discipline, urging marketers to…

Blog June 9
AI sales coaching revenue growth Sales Enablement sales management sales technology sales training
DGR Julie Thomas 5 Ways to Revolutionize Sales Coaching with AI

5 Ways to Revolutionize Sales Coaching with AI

Artificial intelligence (AI) adoption has exploded over the past year, forever changing the sales profession and bringing about…

Demanding Views June 9
Acquisition adtech AI agents clean rooms data collaboration identity resolution interoperability LiveRamp MarTech Publicis
Publicis acquires LiveRamp Publicis signage, logo on the facade, branch of French multinational advertising and public relations company. WARSAW, POLAND AUGUST 18, 2021

Publicis Acquires LiveRamp to Build Smarter AI Agents

Key Takeaways: Publicis is acquiring LiveRamp for $2.2 billion to strengthen its data collaboration, identity, and AI capabilities…

News Brief June 8
2026 ABM benchmark survey ABM account expansion account-based marketing B2B growth strategy B2B marketing demand generation go-to-market new account acquisition
ABM, Activity Based Management. Concept with keyword, people and icons. Flat vector illustration. Isolated on white.

What the 2026 ABM Benchmark Survey Reveals About B2B Growth Strategy

Key Takeaways A combined 84% of respondents use ABM to drive revenue, with 56% prioritizing new account acquisition…

Blog June 8
AI in Marketing AI-human collaboration B2B content strategy CMO strategy customer trust marketing operations personalization
DGR CMO Council’s Tom Kaneshige CMOs Must Rethink B2B Content Strategy

How CMOs Must Rethink B2B Content Strategy in the Age of AI: The DGR Interview with CMO Council’s Tom Kaneshige

Key Takeaways:  B2B CMOs must create structured, evidence-based content that serves both human buyers and AI agents involved…

Feature June 8
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