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10Fold AI Search Visibility ChatGPT Communications Intelligence earned media Google AI Overview LLM Visibility MetricsMatter 5.0 Perplexity PR Measurement Share of Answer share of voice
10Fold Launches New Platform to Accelerate B2B Marketing Decisions

10Fold Launches New Platform to Accelerate B2B Marketing Decisions

Key Takeaways 10Fold launched MetricsMatter 5.0, which unites earned media, social, digital, competitive, website and AI visibility data…

News Brief October 19
B2B advertising B2B CTV creative campaign performance connected TV creative optimization CTV Forrester Consulting Marketing analytics measurement and attribution media spend modular creative Oli Marlow-Thomas Smartly
DGR Smartly’s Oli Marlow Thomas on Why CTV Needs a Creative Upgrade

Smartly’s Oli Marlow-Thomas on Why CTV Needs a Creative Upgrade: The B2BMX Insights Q&A

Key Takeaways 95% of decision-makers agree that the variety and speed of CTV creative variations drive performance more…

Feature October 19
AI agents AI SDRs B2B sales data buying groups buying signals connect rates contact coverage CRM data accuracy data decay data enrichment Data Quality GTM stack job changes Lusha predictive models revops sales intelligence signal timing Yoni Tserruya
DGR Lusha Yoni Tserruya change jobs B2B Data

What Good Looks Like in B2B Sales Data in 2026

Most people in this industry don’t realize that every working day, roughly 13,600 B2B contacts change jobs. That’s…

Demanding Views October 16
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Campaign Optimization Series
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Strategy & Planning Series