Demand Gen Report
Bridging the AI Performance Gap: Insights from Highspot’s GTM Report
A recently released report finds that even as artificial intelligence (AI) adoption is accelerating, there are widespread breakdowns in execution, effectiveness, and alignment — especially among “AI Leapers.” Global research...
Latest Posts
How An Effective Privacy Policy Impacts Marketing & Sales
Privacy policies have long been used by businesses to describe their data collection and processing practices to consumers. Despite these policies, a whopping 93% of consumers are concerned about the…
Demanding Views November 15
Salesloft Launches Command Center To Extract & Analyze Sales Data
Salesloft, a revenue orchestration platform, released a Command Center to extract and analyze sales data.
Industry News November 14
Tribble Integrates With Box To Help Automate Workflows
Tribble, an AI request-for-proposal (RFP) tool, integrated with Box, an intelligent content management (ICM) platform, to help clients leverage the Tribble AI Agent to access and synthesize their unstructured stored…
Industry News November 12
Resources
Events & Webinars
Why B2B Marketing Teams Need To Think BRAVE
February 19, 2025
Demystify Your GTM Strategy With The 9 “Cs”
February 12, 2025
Building Predictable Pipeline With Matt Heinz
February 5, 2025
Creating Effective Brand Messaging That Drives Revenue
January 29, 2025
