by Demand Gen Report Team | Sep 14, 2012 | Industry News
Demand Gen Report has released its “All Star Apps ’12: Must-See Solution Providers At Dreamforce”—a profile of top solution providers at the Dreamforce 2012 Cloud Expo. Each profile includes a product or service description, a rundown of key features, reviews...
by Demand Gen Report Team | Sep 13, 2012 | Industry News
Eloqua, an on-demand marketing automation and Revenue Performance Management (RPM) solutions provider, announced the promotion of Alex Shootman to President of the company. In his new role, Shootman will be responsible for customer-facing activities including account...
by Demand Gen Report Team | Sep 12, 2012 | Industry News
BlueBird Strategies, a marketing automation solution provider, has announced new hires and client relationships. The company has also expanded its services by opening offices in the Bay Area, the Pacific Northwest and the Research Triangle Park area of North Carolina....
by Demand Gen Report Team | Sep 11, 2012 | Podcasts
Last week, marketing automation vendor Act-On closed a fourth round of funding valued at $16 million. We speak with two of the key players in the funding announcement to discuss Act-On’s plans for its new funding, what the future holds for the company and how...
by Matthew S. McKenzie | Sep 11, 2012 | Industry News
B2B buyers are using a wider variety of sources to research their purchases, and social media continues to play a more important role in the purchasing process, according to the 2012 Demand Gen Report B2B Buyer Survey. The survey, which included more than 170...
by Demand Gen Report Team | Sep 11, 2012 | Solution Spotlight
Marketing automation vendor Aprimo today announced a new inbound marketing solution designed for use with the Salesforce platform. Aprimo Service To Sales provides customer up-sell and cross-sell recommendations based on a customer’s profile, interaction...
by Demand Gen Report Team | Sep 11, 2012 | Demanding Views
By Debbie Qaqish, Principal Partner and Chief Revenue Marketing Officer for The Pedowitz Group Editor’s Note: This is the first installment in a three-part series. There are six major controls to building and sustaining an effective Revenue Marketing practice:...
by Demand Gen Report Team | Sep 10, 2012 | Industry News
HootSuite, the developers of a popular social media management platform, announced late last week that it has acquired Seesmic, a competing social media platform. The acquisition was announced in a HootSuite blog post published Thursday. Both companies offer...
by Demand Gen Report Team | Sep 7, 2012 | Industry News
Adobe Systems on yesterday announced the public availability of Adobe Social, the company’s new social marketing software suite. Adobe Social, which was announced for beta testing last March, is the latest component in the Adobe Digital Marketing Suite. Adobe...
by Demand Gen Report Team | Sep 6, 2012 | Industry News
Marketing automation vendor Act-On Software announced Wednesday that it secured $16 million in new venture financing. The Series D round of financing gives the Beaverton, OR based company a market valuation of approximately $150, according to news reports. Norwest...
by Demand Gen Report Team | Sep 5, 2012 | Industry News
Brainshark today announced the launch of an iPhone version of its SlideShark app. The free app gives users the ability to view and show PowerPoint presentations on an iPhone or iPod Touch, and to share and track presentations, among other features. SlideShark debuted...
by Demand Gen Report Team | Sep 5, 2012 | Industry News
Sales and marketing consultancy Corporate Visions announced Tuesday that it has acquired WhiteboardSelling, a provider of sales-enablement technology. The purchase price and other financial details of the deal were not disclosed. WhiteboardSelling is a fairly unique...
