Demand Gen Report

Top Minds in B2B Marketing Take the Stage at AWNY 2025

The first sessions for B2BMX at Advertising Week New York 2025 are here! Sponsored by LinkedIn, the B2BMX stage at AWNY25 offers the opportunity to hear from and rub elbows...

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Contentful Set To Acquire Ninetailed To Enhance Personalization

Contentful, a composable content platform, signed a definitive agreement to acquire Ninetailed, a structured content personalization and experimentation platform, to offer Contentful customers a scalable, AI-driven personalization solution.

Industry News August 20

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Navigating The B2B Boardroom: CFO Insights For CMO Impact

The board meeting is a unique quarterly ritual that can often frustrate CMOs — while 94% of CMOs attend board meetings, two-thirds participate in less than half the meetings. Despite…

Demanding Views August 20

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AnswerRocket & Kantar Join Forces To Accelerate Data Analysis With Gen AI

AnswerRocket, a provider of generative AI-powered analytics, and Kantar, a marketing data and analytics company, formed a go-to-market (GTM) partnership designed to deliver tailored generative AI solutions to help businesses decrease…

Industry News August 13