by Kelly Lindenau | Aug 22, 2023 | Solution Spotlight
Outreach is a sales execution platform designed to assist market-facing teams with creating and predictably closing more pipeline. From prospecting to deal management to forecasting, the platform leverages automation and AI to help revenue leaders increase efficiency...
by Kelly Lindenau | Aug 21, 2023 | Industry News
Acquia, a digital experience platform, enhanced its digital asset management platform, Widen, and changed the name to Acquia DAM. The new capabilities include enhanced search, sharing and analytics designed to help teams maximize content across brands, regions,...
by Michael Skaldony, Semcasting | Aug 18, 2023 | Demanding Views
In today’s digital age, almost every business could be a considered a tech company. From small startups to large enterprises, all organizations rely on technology to some extent, whether it’s through software, web tools or other digital resources. As a...
by Kelly Lindenau | Aug 16, 2023 | Industry News
G2, a business software and services review website, expanded its partnership with sales engagement platform Salesloft to tap into the company’s recently released AI-powered revenue engine, Rhythm. The integration is designed to help sales teams expand their...
by Kelly Lindenau | Aug 15, 2023 | Industry News
Banzai.io, a marketing technology company that provides data-driven marketing and sales solutions, released its Certified Partner Program, which serves B2B agencies with an opportunity to grow their business via the Banzai platform. The Certified Partner Program...
by Kelly Lindenau | Aug 15, 2023 | Blog
The B2B Innovator Awards were created to celebrate the most progressive marketing and sales practitioners pushing the envelope to effectively engage prospective customers and meet their buyers’ needs in the age of digital transformation. The Awards...
by Kelly Lindenau | Aug 15, 2023 | Solution Spotlight
Stormboard is a data-first collaboration workflow platform designed to help teams work smarter and achieve better outcomes across in-office and hybrid teams. Its whiteboard capabilities work to turn unstructured human interactions into information-rich, collaborative...
by Kelly Lindenau | Aug 15, 2023 | Industry News
Clari, an AI-powered revenue platform, revealed that it’s acquiring Groove, a sales engagement suite, to create a complete revenue platform that seeks to execute all internal and external revenue workflows. Clari plans to integrate Groove’s...
by Vin Turk, Madison Logic | Aug 14, 2023 | Demanding Views
In today’s rapidly evolving digital landscape, B2B marketing has experienced a significant transformation. As businesses increasingly rely on remote interactions and digital channels, marketers must adapt their strategies to engage and convert target accounts...
by Brian Anderson, Contributing Writer | Aug 11, 2023 | Industry News
B2B companies constantly seek new, innovative ways to engage with their audience and stand out. When companies can leverage the captivating power of narratives, they can create deeper connections, engage their targets on an emotional level and communicate complex...
by Brian Anderson, Contributing Writer | Aug 11, 2023 | Industry News
Enablement is a crucial aspect that goes beyond sales — it encompasses various facets across marketing, customer success, revenue generation and overall business growth. By focusing on enablement strategies, organizations can unlock their full potential, drive...
by Brian Anderson | Aug 11, 2023 | Blog
Today’s business landscape — driven by the needs of buyers and employees and technological advancement — is highly volatile. Adding to the complexity are global pandemics and other uncertainties. As a result, B2B organizations are adapting their go-to-market...