by Christina Cargulia | Nov 8, 2022 | Blog
In a world where companies can run completely remote… it’s easy to lose the sense of community that comes with going into the office daily. Team building may sound like a snooze fest to employees, but there is something so special about creating a strong bond...
by Christina Cargulia | Nov 8, 2022 | Solution Spotlight
Mediafly, a revenue enablement and intelligence platform, launched Presentify, a value-added service that seeks to empower revenue teams to deliver results via interactive content, including presentations, animated social media and explainer videos, simulated...
by Jason Ball, Considered Content | Nov 7, 2022 | Demanding Views
Despite a strong labor market, economists are warning of tough times ahead: Some are predicting an upcoming recession in the next few months, and some even consider the U.S. currently in a recession. What that means for marketers is a pending drought in the lead...
by Kelly Lindenau | Nov 3, 2022 | Industry News
Anteriad, a full-funnel marketing solutions provider, partnered with Snowflake, a data cloud company, to make its B2B data available on Snowflake Marketplace. The integration seeks to provide practitioners with access to live and ready-to-query data...
by Kelly Lindenau | Nov 3, 2022 | Industry News
Mindtickle, a sales readiness platform, launched six new capabilities designed to help revenue organizations deliver engaging and high-impact sales enablement and content experiences. The updates seek to bring together sales enablement and content management in one...
by Kelly Lindenau | Nov 3, 2022 | Industry News
We’ve all been there: Trapped in a seemingly endless conversation with someone who jumps around between present and past to dredge up some miniscule detail they accidentally left out. With such little tolerance for poor storytelling in our personal lives, that...
by Kelly Lindenau | Nov 2, 2022 | Industry News
As 91% of CMOs believe they must continually innovate to remain competitive, Salesforce’s eighth annual “State Of Marketing Report” uncovered that the onus of that innovation falls on the shoulder of marketers. But despite the heavier workload, marketers are...
by Christina Cargulia | Nov 1, 2022 | Industry News
Conductor, an enterprise organic marketing platform, released its single sign-on (SSO) integration with ContentKing. Earlier this year, Conductor acquired the cloud-based service designed to provide real-time SEO auditing and change management to maintain search...
by Kelly Lindenau | Oct 31, 2022 | Industry News
RollWorks, an ABM platform and division of NextRoll, integrated with Outreach.io, a sales execution platform, to help enable more efficient prospecting, engagement and forecasting. The partnership seeks to assist marketers in prioritizing prospect...
by Christina Cargulia | Oct 31, 2022 | Solution Spotlight
Lusha is a crowdsourced data community and sales intelligence platform that empowers B2B sales professionals to identify, engage and close qualified prospects. Salesforce Data Enrichment (SFDE) is an automated audience-based enrichment solution that enables users to...
by Taylor Young, Terminus | Oct 28, 2022 | Demanding Views
B2B marketing has reached an inflection point: Changing market dynamics and data privacy trends have left marketing teams scrambling, feeling overwhelmed and often ill-equipped to drive opportunities forward. Despite this, marketers are still charged with meeting...
by Christina Cargulia | Oct 27, 2022 | Industry News
Salesforce, a cloud-based software company launched its newest innovation – Salesforce Contact Center, which aims to turn company contact centers into transformed hubs of automated, intelligent and real-time customer service. Contact center leaders can aim to leverage...
