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E-books

Discover How Predictive Analytics Can Turbocharge Your Marketing Automation

Marketing automation tools are part of the modern marketer’s arsenal, but tracking a buyer’s behavior across inbound and outbound channels only provides a view of where they have been. By layering on predictive analytics, marketers can get a better sense of where the buyer is headed next. This E-book will provide a look at how forward-thinking companies are enhancing their…

6 Keys For Delivering The Perfect Online Presentation With Video

Online video has changed the way we communicate with our friends, family – and with our co-workers. In fact, it’s easier and more convenient than ever before to make powerful, high-def video part of our professional lives. This free E-book explains how to take full advantage of high-def video and other modern presentation tools. We’ll show you six easy steps…

Choosing A Marketing Automation Consultant: A Step-By-Step Guide

Marketing automation is an engine that drives remarkable revenue growth for companies that use it effectively. Unfortunately, many firms struggle to put the pieces together when they invest in marketing automation. This E-book, presented by LeadMD in conjunction with Demand Gen Report, offers a solution to this challenge. It explains how the right marketing automation consultant can unleash the full…

7 Ways Sales Professionals Drive Revenue With Social Selling

QUICK TIPS: This E-book also features 7 easy-to-share tips from Koka Sexton, one of the top thought leaders in the selling space and a new member of the LinkedIn Sales Solution marketing team. Much of the face- to-face networking that traditionally took place at events is now happening online, and introductions are happening via social connections. This new E-book from…

The Experts Speak: 12 Trends That Will Define B2B Content Marketing In 2013

Content4Demand recently connected with a dozen top content marketing experts. Our goal: To uncover the trends and tactics that will shape the content marketing industry during 2013, and to learn what those trends really mean for B2B marketers' day-to-day activities. Now, their predictions are available together here, for the first time, in this exclusive E-book. Whether you're charged with launching…

Marketing Technology: The Road Ahead For 2013

Challenges, Opportunities and Key Priorities For B2B Marketers The Demand Gen Report editorial team recently spoke with more than a dozen leading visionaries to understand how marketing technology will evolve during 2013. The result is this E-book: A collection of essays that lay out a fascinating mix of predictions, opportunities and challenges for B2B marketers. Our expert All-Star team will…

Prove The Power of Content Marketing

Marketers are investing more in content, but that doesn’t mean sales departments are using it. In fact, according to research, 65% of sales teams use less than half of the content their marketing department produces. Download this new E-book from Demand Gen Report to learn how progressive companies are addressing this disconnect by closing the loop and creating the right…