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Resources

Categorized in two ways – by Type and by Topic – the Resource Center offers access to webinar coverage, white papers, E-books, Infographics and more. Looking for the latest custom content covering marketing automation, lead scoring or nurturing? This is where you’ll find it!

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The Guide To The Marketing Technology Landscape

The Guide To The Marketing Technology Landscape

The marketing technology space continues to grow, and it’s showing no signs of slowing down.…

Next Generation Sales Enablement Tools: Creating More Relevant Sales Conversations

Next Generation Sales Enablement Tools: Creating More Relevant Sales Conversations

Looking to build on their investments in CRM and marketing automation platforms, many B2B organizations…

Optimizing Omnichannel Marketing Initiatives

Optimizing Omnichannel Marketing Initiatives

Big Data and predictive analytics aim to help B2B organizations offer as personalized of a…

10 Quick Wins For Sales & Marketing

10 Quick Wins For Sales & Marketing

There was a time when marketing success was measured mainly by the number of generated…

Content Is At The Heart Of A Successful Social Selling Routine

Content Is At The Heart Of A Successful Social Selling Routine

Social selling is a must-have for progressive B2B marketing and sales organizations. However, many social…

June11

Accelerate The Buyer’s Journey With Always-On Nurturing

  Who? Nick EdouardCo-Founder & CMOLookBookHQ Andrew GaffneyEditorDemand Gen Report   When? Thursday, June 11,…

Budgeting Trends In Search Marketing

Budgeting Trends In Search Marketing

As search marketing becomes a more integrated discipline, marketers are looking for ways to become…

Pardot-Brief

10 Research Stats To Support The Case For Marketing Automation In Small And Mid-size Companies

If you think your company isn't large enough to invest in marketing automation, it may…

5 Of The Top Email Mistakes That Will Send You To The Spam Folder

5 Of The Top Email Mistakes That Will Send You To The Spam Folder

As the volume of email traffic increases, email service providers and readers are raising the…

Shadow MKO M002 EBK 6 Steps ABM March 2015 1

The Payoff Of Account Based Marketing: 6 Critical Steps To Targeting Key Accounts

The shotgun approach to marketing is missing the target. That's why companies from a wide…

DGR TV: Hana Abaza, Uberflip

Content is king, but how effective is it? Hana Abaza, VP of Marketing for Uberflip,…

DGR TV: Nick Edouard, LookBookHQ

When it comes to B2B buyer engagement, a lot more has to happen after the…

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