The marketing technology space continues to grow, and it’s showing no signs of slowing down. In fact, marketing software spending is expected to grow to more than $32.3 billion by 2018. With the marketing technology industry in a constant state of fluidity, it is easy to get lost. This guide will help you find the right tools for your business.
In this guide you will learn how to:
• Navigate the marketing technology landscape;
• Incorporate emerging technologies into the stack; and
• Develop a marketing technology strategy.
