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Demand Gen Report

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Understanding the Language of B2B: The ABC’s of Demand Gen Report

Navigating the world of B2B Marketing and MarTech requires a shared language. And for those starting their career, not understanding the shorthand used can make you feel lost. The vocabulary...

Featured

"Advancing Media Campaigns: Strategic Insights into Consumer Behavior Management and Programmatic Ad Buying"

AdLib, Curated.Media Look to Streamline Programmatic Buying

News Brief
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Spotlighting the B2BMX Sessions from Advertising Week New York

Blog
Man solving personal tasks with AI LLM chatbot answering prompts

GenAI Overtakes Search for a Quarter of B2B Buyers: Report

News Brief
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ZoomInfo, Markaaz Partner on Unified, AI-enabled Platform 

News Brief

Latest Posts

The Top B2B Marketing Topics Of 2023, According To ‘Demand Gen Report’ Readers

The Top B2B Marketing Topics Of 2023, According To ‘Demand Gen Report’ Readers

Since 2016, one of the most eagerly anticipated days for musically inclined Millennials and Gen Z'ers is Spotify Wrapped Day. While it's fun to see how you stacked up against…

Industry News December 6
Autoklose, a VanillaSoft Brand, Launches Autoklose Komposer

Autoklose, a VanillaSoft Brand, Launches Autoklose Komposer

Autoklose, a sales email automation platform, announced the availability of Autoklose Komposer, an AI-powered tool that seeks to simplify the copywriting process by generating tailored and persuasive content suited to individual…

Industry News December 1
khunkornStudio — stock.adobe.com

What’s Working In Conversational Marketing? Orgs Infusing AI Into Content & Messaging

As businesses strive to forge meaningful connections with their clients, the art of engaging dialogue has emerged as a potent tool. Conversational marketing, once a niche approach, has now become…

Industry News November 29
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