by Kelly Lindenau | Jul 10, 2024 | Industry News
Sailes, a developer of AI for sales solutions, released two new capabilities: Digital Labor Live and Real-Time ROI. The solutions seek to break the third wall between humans and AI to allow company leadership to watch Sailesbots work in real-time, while seeing the...
by Kelly Lindenau | Jul 10, 2024 | Solution Spotlight
CallRail is an AI-powered lead intelligence platform designed to help all businesses market with confidence. Serving more than 200,000 companies worldwide, CallRail’s solutions reportedly help businesses track and attribute each lead throughout their marketing...
by Kelly Lindenau | Jul 10, 2024 | Industry News
There’s a considerable gap between demand generation marketers’ expectations and their goals, as 80% consider getting new qualified leads mission critical — but 50% are still missing their pipeline goals. According to Tony Uphoff, President of demand management...
by Beth Nunnington, Journey Further | Jul 8, 2024 | Demanding Views
Google recently downplayed the importance of links in search rankings in its updated spam policy, creating confusion and frustration for companies who have heavily invested in link building to grow their business. However, despite Google’s public messaging, much...
by Kelly Lindenau | Jul 3, 2024 | Solution Spotlight
Nimble is a CRM solution designed for individuals and teams to help enhance relationships, marketing and sales management by nurturing personal and business relationships through email and social networks. Solution Overview Nimble CRM now includes Email Sequencing in...
by Kelly Lindenau | Jul 3, 2024 | Blog
91% of B2B marketing leaders anticipate budget increases, which will ultimately increase content production by 3X to 5X, new research revealed. “The Engagement Equation: How B2B Tech Marketers Are Creating & Delivering Content That Captivates In 2024” — conducted...
by Kelly Lindenau | Jul 3, 2024 | Industry News
Modern buying cycles are deceptively short — B2B buyers don’t initiate contact with sales until they’re about 70% through their buying journey and, 84% of the time, they already know what vendor they’re going to pick once they surface. With more than two-thirds of the...
by Kelly Lindenau | Jul 2, 2024 | Industry News
Typeform, a form builder and conversational data collection platform, released Typeform for Growth, a suite of new capabilities designed to help businesses capture, qualify and convert leads. The capabilities seek to help go-to-market teams create engaging experiences...
by Demand Gen Report Team | Jun 28, 2024 | Industry News
Luster, an AI-powered predictive enablement technology, entered the market with the goal of delivering practice simulations and skill drills that can help sellers proactively identify and close skill gaps via data-driven insights. Powered by Luster’s proprietary...
by Michelle Tilton, Gryphon.ai | Jun 28, 2024 | Demanding Views
The surge in artificial intelligence (AI) tools and resources provided marketers with the power to enhance their strategies, improve efficiency and deliver more personalized experiences to consumers. However, they’re tasked with striking a delicate balance between AI...
by Kelly Lindenau | Jun 28, 2024 | Case Studies
Kreato, a player in Colombia’s dynamic construction industry, specializes in the development and manufacturing of prefabricated concrete products that mimic nature. The company’s products are designed to enhance the aesthetic appeal and functionality of urban parks...
by Demand Gen Report Team | Jun 27, 2024 | Industry News
PathFactory, a B2B content intelligence marketing platform, released ChatFactory, a generative AI-powered buying agent designed to leverage content intelligence and human-like conversation to help answer buyers’ questions, make content recommendations and create...
