by Kelly Lindenau | Nov 29, 2023 | Industry News
Uberflip, a content engagement platform, announced Jeremy Schultz as the company’s new CEO and Jonathan Cogan as Chief Revenue Officer (CRO). Schultz and Cogan seek to bring a refreshed strategic vision to Uberflip’s next chapter with...
by Kelly Lindenau | Nov 29, 2023 | Industry News
As businesses strive to forge meaningful connections with their clients, the art of engaging dialogue has emerged as a potent tool. Conversational marketing, once a niche approach, has now become a cornerstone of successful B2B strategies, as 83% of customers said...
by Kelly Lindenau | Nov 28, 2023 | Solution Spotlight
Software AG aims to help companies create effortlessly connected experiences for their customers, employees and partners. Its enterprise-grade iPaaS integrates anything, anywhere, any way users want by bringing application, data, B2B, API and event integration...
by Kelly Lindenau | Nov 28, 2023 | Blog
Inefficient scheduling is curbing productivity as one in four workers spend three to four hours a week — or half a workday — scheduling meetings alone, while HR professionals spend the equivalent of four weeks a year scheduling meetings. “The State Of Scheduling” — a...
by Joe McNeill, Influ2 | Nov 27, 2023 | Demanding Views
Blood, sweat, tears and a whole lot of financial investment is needed to win new logos in SaaS sales. While the cost of customer acquisition varies widely by industry, Gartner cites that “the median customer acquisition cost (CAC) among technology companies with...
by Kelly Lindenau | Nov 27, 2023 | Financial News
Vendelux, an AI-powered event intelligence platform, raised $14 million in a Series A funding round led by FirstMark Capital with participation from additional investors. With the new capital, the Vendelux plans to expand its geographic footprint, enhance product...
by Kelly Lindenau | Nov 16, 2023 | Industry News
RevOps is breaking out of its supporting role and taking center stage as a strategic powerhouse. The shift to RevOps — which 72% of companies currently utilize — is propelled by a convergence of technological advancements, data-driven methodologies and a...
by Kelly Lindenau | Nov 15, 2023 | Industry News
Salesloft, an AI-powered global revenue workflow platform, named Randy Littleson as its new Chief Marketing Officer (CMO). With more than 30 years of experience, Littleson will help drive the company’s global expansion. Previously, Littleson served as the CMO at...
by Kelly Lindenau | Nov 15, 2023 | Financial News
OfferFit, an automated experimentation marketing technology company, secured $25 million in a Series B funding round led by Menlo Ventures with participation from additional investors. The company plans to use the funding to scale while also investing in product...
by Kelly Lindenau | Nov 14, 2023 | Solution Spotlight
Seedtag is a contextual advertising company that aims to create highly impactful and engaging solutions for relevant premium visual content, powering targeting and returns for top publishers and the finest brands. The company’s contextual AI helps brands engage...
by Klaudia Tirico | Nov 14, 2023 | Blog
If you’re an avid reader, follower and subscriber to Demand Gen Report, you’ve probably already seen promotional emails, LinkedIn posts and updates about our biggest event of the year: The B2B Marketing Exchange (#B2BMX) in Scottsdale, Ariz. (coming this...
by Kelly Lindenau | Nov 13, 2023 | Industry News
Intentsify, a provider of AI-generated intent intelligence and full-funnel customer engagement solutions, revealed new multi-language intent data capabilities that seek to synthesize large volumes of intent signals captured across non-English sources....
