by Kelly Lindenau | Nov 16, 2023 | Industry News
RevOps is breaking out of its supporting role and taking center stage as a strategic powerhouse. The shift to RevOps — which 72% of companies currently utilize — is propelled by a convergence of technological advancements, data-driven methodologies and a...
by Kelly Lindenau | Nov 15, 2023 | Industry News
Salesloft, an AI-powered global revenue workflow platform, named Randy Littleson as its new Chief Marketing Officer (CMO). With more than 30 years of experience, Littleson will help drive the company’s global expansion. Previously, Littleson served as the CMO at...
by Kelly Lindenau | Nov 15, 2023 | Financial News
OfferFit, an automated experimentation marketing technology company, secured $25 million in a Series B funding round led by Menlo Ventures with participation from additional investors. The company plans to use the funding to scale while also investing in product...
by Kelly Lindenau | Nov 14, 2023 | Solution Spotlight
Seedtag is a contextual advertising company that aims to create highly impactful and engaging solutions for relevant premium visual content, powering targeting and returns for top publishers and the finest brands. The company’s contextual AI helps brands engage...
by Klaudia Tirico | Nov 14, 2023 | Blog
If you’re an avid reader, follower and subscriber to Demand Gen Report, you’ve probably already seen promotional emails, LinkedIn posts and updates about our biggest event of the year: The B2B Marketing Exchange (#B2BMX) in Scottsdale, Ariz. (coming this...
by Kelly Lindenau | Nov 13, 2023 | Industry News
Intentsify, a provider of AI-generated intent intelligence and full-funnel customer engagement solutions, revealed new multi-language intent data capabilities that seek to synthesize large volumes of intent signals captured across non-English sources....
by Kelly Lindenau | Nov 13, 2023 | Industry News
Default, an inbound go-to-market (GTM) platform, rolled out its new AI-powered inbound sales funnel designed to help GTM teams automate inbound workflows, generate unique insights about inbound leads and accounts and improve integration between ingested data and...
by Kelly Lindenau | Nov 10, 2023 | Industry News
LinkedIn released two AI-powered features — Account IQ and Relationship Map — to enhance its existing Sales Navigator platform. Account IQ seeks to provide smart summaries that leverage generative AI to provide a deep dive on accounts with...
by Tiffany Ruder, Full Stack Marketer | Nov 10, 2023 | Demanding Views
As sales executives are expected to do more with less, operational support across departments becomes even more critical to success. From prospecting and delivering demos to content promotion and proposal prep, the realm of “presales” is playing a key role in sales...
by Kelly Lindenau | Nov 8, 2023 | Blog
In the keynote session at the 2023 B2B Sales & Marketing Exchange this past August, industry thought leader and author Roderick Jefferson dove into the profound significance of consistency, collaboration and success, emphasizing their role in driving business...
by Kelly Lindenau | Nov 8, 2023 | Solution Spotlight
Quizzly is an engagement and data collection tool for brands and publishers. It is designed to transform content into engaging, interactive quizzes that provide deep insights into user behavior for precise targeting and audience segmentation. The Lowdown Quizzly is a...
by Raja Singh, Revolear | Nov 7, 2023 | Demanding Views
The first wave of generative AI is starting to crest in enterprise selling, and it’s already profoundly impacted how sales teams communicate. As the waves keep coming, they’re sure to change the way salespeople read and write. Soon enough, gen AI will even...