by Ashley Levesque, Banzai | Oct 20, 2023 | Demanding Views
From our experience with organizing (and helping businesses organize) thousands of live events, we’ve realized a fundamental truth: Brands that invest in knowing their audience always come out on top. A thorough understanding of your audience brings many...
by Kelly Lindenau | Oct 18, 2023 | Industry News
Mindtickle, a data-driven sales enablement and readiness platform, revealed new AI-powered capabilities designed to streamline workflows for revenue organizations. These updates include AI-guided program creation, self-enablement with real-time answers to field...
by Kelly Lindenau | Oct 17, 2023 | Industry News
Invoca, a provider of conversation intelligence AI, enhanced its Signal AI suite and introduced Signal AI Studio, which seeks to empower businesses to create custom AI models that automatically unlock insights from phone conversations. Signal AI Studio helps...
by Kelly Lindenau | Oct 17, 2023 | Industry News
Integrate, a precision demand marketing company, released Data Guardian, a data protection offering designed to help ensure marketing leads are high quality and compliant in the highly regulated data landscape. Data Guardian combines AI-powered trust scoring and...
by Kelly Lindenau | Oct 17, 2023 | Solution Spotlight
Gradient Works is a seed-stage company that makes software to help B2B sales teams drive pipeline with a hyper-efficient account coverage model called dynamic books. The Lowdown Market Map is a new AI-based software that is designed to enable B2B sales teams to...
by Kelly Lindenau | Oct 13, 2023 | Industry News
Conga, a revenue lifecycle management solutions provider, launched the first two products for its recently released Conga Revenue Lifecycle Cloud: Conga Sign and Conga Composer. The two new features will provide the platform with electronic signature and document...
by Naomi Sherry, Anteriad | Oct 13, 2023 | Demanding Views
As companies like Snowflake and AWS lean into first-party, data-driven advertising following the impending demise of third-party cookies, they’ve been making noise about their data management capabilities to entice potential partners. Their “data clean rooms”...
by Kelly Lindenau | Oct 11, 2023 | Industry News
SurveyMonkey, a provider of online surveys and forms, announced the availability of MaxDiff Analysis, an intuitive and methodology-backed solution that helps users better understand respondent preferences around products, marketing, employee benefits and more....
by Kelly Lindenau | Oct 11, 2023 | Solution Spotlight
Constructor’s AI-driven platform for product search and discovery is designed for B2B and B2C E-commerce. With Constructor, B2B manufacturers, distributors and wholesalers can create better purchasing experiences across distribution segments — personalizing...
by Stephanie Curry, Gartner Sales Practice | Oct 10, 2023 | Demanding Views
Chief Sales Officers (CSOs) and sales leaders are constantly under fire from all angles, as both the human and technical aspects of their jobs are experiencing transformation at breakneck speeds. However, when stock is taken of challenges across the sales industry,...
by Karen Axelton, Contributing Writer | Oct 10, 2023 | Blog
B2B marketers intent-ions are clear: Some 65% of B2B companies plan to invest more in buyer intent data in 2023, even though 61% of them face shrinking or static budgets. But despite their eager embrace of intent signals, many B2B marketers lack a systematic approach...
by Kelly Lindenau | Oct 5, 2023 | Industry News
6sense, an ABM platform powered by revenue AI, promoted Latané Conant from Chief Market Officer (CMO) to Chief Revenue Officer (CRO). As CRO, she will focus on spearheading the company’s go-to-market (GTM) strategy with a focus on driving market growth and...
