Demand Gen Report
AdLib, Curated.Media Look to Streamline Programmatic Buying
To tackle programmatic fragmentation from both sides of the transaction, AdLib, provider of the leading demand-side platform (DSP)-agnostic media buying platform for in-house programmatic teams and independent agencies has entered...
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AdLib Partners With Kargo To Help Enhance Ad Creation & Deployment
AdLib Media Group, a self-serve demand side platform, teamed up with Kargo, a media activation platform for advertising, to provide AdLib’s clients with seamless access to Kargo’s suite of advertising technology…
Industry News May 29Nimble CRM Launches Email Sequence Automation Tool
Nimble, a social sales and marketing CRM, added Email Sequences to its product line-up to help nurture leads with a series of strategically personalized emails. The new feature complements Nimble…
Industry News May 294 Personalization Tips For Optimizing B2B Websites
Between curating customer data, piecing together buyer personas, tailoring content and leveraging automation tools (to name a few), there are several moving parts to personalization — and it’s easy to…
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