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Demand Gen Report

CSO Gartner AdobeDemanding Views

Unlocking Sales Success: Why People Leadership is the CSO’s Secret Weapon

The evolving landscape of sales leadership has ushered in a new era— one where the chief sales officer (CSO) is no longer defined solely by their ability to drive numbers,...

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HubSpot Launches First CRM Connector for Anthropic’s Claude

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AI Use in Marketing Increasing Despite Lack of Training

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Clari, Salesloft to Merge

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AI Meets ABM: The Marketer’s Playbook for Smarter, Faster Growth

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Airtable Unveils New AI Capabilities

Airtable, a low‒code platform that helps users build next‒gen apps, revealed additional capabilities for its Airtable AI feature, which is designed to accelerate and transform core business processes across organizations.…

Industry News March 28
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Conversica Debuts Latest Addition To AI Suite

Conversica, Inc, a provider of conversational AI solutions, revealed a new solution for marketing automation platforms (MAPs) that embeds AI-powered, human-like, real-time conversations directly into pipeline-generating marketing activities. The company’s…

Industry News March 27
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Intentsify Releases New Solution To Help Elevate Intent-Driven Marketing Programs

Intentsify, a B2B intent data and AI-powered activation solutions provider, released Intentsify Orbit, which the company claims is the most extensive and precise B2B identity graph. The new offering seeks…

Industry News March 27
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