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Resources

Categorized in two ways – by Type and by Topic – the Resource Center offers access to webinar coverage, white papers, E-books, Infographics and more. Looking for the latest custom content covering marketing automation, lead scoring or nurturing? This is where you’ll find it!

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Why Influencer Marketing Is The Next Big Thing

Why Influencer Marketing Is The Next Big Thing

Research shows 59% percent of marketers are planning to increase their influencer marketing budgets over…

11 Exciting B2B Marketing Trends You Need To Know In 2019

11 Exciting B2B Marketing Trends You Need To Know In 2019

December is finally here and planning for 2019 is in full swing. This infographic from…

The 2018 Marketing Impact Report

The 2018 Marketing Impact Report

At a “current state” level, this report shows that priorities for SaaS enterprises are clearly…

The Audience & Demand Planning Benchmark Survey Report

The Audience & Demand Planning Benchmark Survey Report

Marketing’s ability to be effective and efficient is directly related to how much a company…

The Birth Of The B2B Consumer

The Birth Of The B2B Consumer

Your B2B buyer is living in an on-demand world. Netflix serves up personalized recommendations to…

Tear Down Data Silos: Common Challenges To Data Activation & Opportunities To Drive Better Results

Tear Down Data Silos: Common Challenges To Data Activation & Opportunities To Drive Better Results

New research from Dun & Bradstreet shows that 82% of B2B marketers said managing the…

2019 Database Strategies & Contact Acquisition Survey Report

2019 Database Strategies & Contact Acquisition Survey Report

Improvements In Data Initiatives Continue As B2B Orgs Strive To Meet Buyer Expectations, Privacy Regulations…

Post-Event Workflow

Post-Event Workflow

This infographic from Lead Liaison walks you through the necessary steps to nurture prospects post-event,…

Snackable Content: Crisp, Effective And Satisfying

Snackable Content: Crisp, Effective And Satisfying

The best content is crisp, clear and creative enough to capture buyer attention. This infographic…

40% More Leads, 400% More Engagement: How Act-On Software Used Video To Transform Its Demand Engine

40% More Leads, 400% More Engagement: How Act-On Software Used Video To Transform Its Demand Engine

Now On Demand There’s no question that video is the most engaging marketing medium. But…

Event Tech + Martech: How Event Technology Completes Your Marketing Stack

Event Tech + Martech: How Event Technology Completes Your Marketing Stack

Aired on December 18th @ 2 PM ET / 11 AM PT Marketers agree that…

2018 B2B Innovator Awards

2018 B2B Innovator Awards

In our second annual B2B Innovator Awards, we recognize 32 winners across a variety of…

B2B Marketing Exchange
B2B Marketing Exchange East
Campaign Optimization Series
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Strategy & Planning Series