Demand Gen Report
SPS25 Day 2: Fix Disconnected Data, Align B2B Teams, Activate Intelligence
Latest Posts
Alta Raises $7M Seed Round to Amplify AI-Powered Revenue Workforce
Alta, a provider of AI-powered revenue workforce solutions, has raised $7 million in seed financing and officially launched out of stealth. Entrée Capital and Target Global led the round, while…
Industry News March 4
Will the Rise of AI Impact the Social Skills of Sellers?
A survey of 3,496 global employees found that 41% of sellers believe new AI-powered technologies have helped automate repetitive tasks, increasing their capacity. As a result, Gartner predicts that 10%…
Uncategorized March 3
Converging Worlds: Navigating The Blurring Lines Between Demand Gen & ABM
As the marketing landscapes evolve, the once-clear distinctions between demand generation and account-based marketing (ABM) are fading. What was once a tactical separation — with demand gen casting a wide…
Demanding Views February 28
Resources
Events & Webinars
Why B2B Marketing Teams Need To Think BRAVE
February 19, 2025
Demystify Your GTM Strategy With The 9 “Cs”
February 12, 2025
Building Predictable Pipeline With Matt Heinz
February 5, 2025
Creating Effective Brand Messaging That Drives Revenue
January 29, 2025
