Demand Gen Report

To Close More Deals, Sales Teams Need More Help Up Front

No matter how much sellers might wish that enterprise buying decisions were made by a single individual (and even though there’s only one name on a final contract) that’s simply...

Dreamdata Funds Business team walking success ladder or steps, High potential and company development, growth. Concept of business success, leadership, innovation

Latest Posts

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Folloze Rolls Out Advanced Engagement Analytics Engine, ‘Impact Dashboard’

Folloze, a buyer experience platform, released The Folloze Impact Dashboard, which is designed to equip marketers and sales teams with comprehensive accounts insights. The Dashboard is an AI-powered advanced analytics…

Industry News October 8

Powering Personalization Through Signal-Based Marketing

The distinction between intent data and signal-based marketing is critical for today’s B2B marketers. Intent data, while valuable, is just the raw material and signals that indicate a customer’s interest…

Demanding Views October 4

Mastering Authenticity, Relationships & AI: #B2BMX East Day 3 Recap

It’s no secret that there are a lot of complexities in B2B marketing — and on day three of the B2B Marketing Exchange East, Neil Patel took the keynote stage to…

Feature October 4