Demand Gen Report

To Close More Deals, Sales Teams Need More Help Up Front

No matter how much sellers might wish that enterprise buying decisions were made by a single individual (and even though there’s only one name on a final contract) that’s simply...

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RollWorks Launches Dashboard Designed To Optimize ABM Strategies

Account-based platform RollWorks, a division of NextRoll, released Command Center, an interactive ABM dashboard that seeks to unify buying signals into a single, intuitive interface to help connect insights to actions…

Industry News May 2

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Job Security, Work/Life Balance Top Concerns For 41% Of Women In Revenue Roles

According to new research, more than 40% of women cite work/life balance as a top challenge, which is exacerbated by company leaders who plan to issue return-to-office mandates and cut…

Industry News May 2

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Introducing B2B Marketing Exchange East: The Latest Iteration In The #B2BMX Event Series

Since 2019, the B2B Sales & Marketing Exchange (#B2BSMX) brought together thousands of B2B practitioners looking to level up their approaches in all facets of marketing and sales. And playing…

Blog April 30