Resources
Categorized in two ways – by Type and by Topic – the Resource Center offers access to webinar coverage, white papers, E-books, Infographics and more. Looking for the latest custom content covering marketing automation, lead scoring or nurturing? This is where you’ll find it!
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Infographic: What Does A Lead Cost?
While a shotgun approach such as direct mail or a webinar can hit more targets…
Infographic: How Scientific Attribution Modeling Works
You roll out your new digital marketing campaign and sales can go one of three…
Infographic: How To Rock Social Media In 30 Minutes A Day
With the quickly changing social media landscape, B2B marketers find it hard to determine how…
Demand Gen Report’s 2013 Benchmark Survey Finds Lead Gen Budgets Rising
One half of B2B marketers say their demand generation budgets will grow by more than…
Infographic: Inside Online Video Marketing
Video holds the attention of users for longer and is more memorable than text-based…
The Demand Gen Report 2013 Consulting Guide
CMOs are under pressure to show a return on their investments even as the marketing…
Infographic: Content Is On The Rise
B2B marketers are increasingly relying on content marketing, according to this infographic from Curata, highlighting the…
Infographic: Finding Your Way With Marketing Automation Workflow
Navigating is always easier with a map, and getting around the twists and turns of…
Infographic: The B2B Marketer’s Guide To SXSW
SXSW Interactive is fast approaching. If you're a B2B marketer attending the giant tech…
Infographic: Closing The Gap Between Sales And Marketing
The misalignment of sales and marketing can cause a typical company to lose 10% in…
Blending The Art And Science Of Marketing
In today's environment, marketers have to rely on both their instincts and hard numbers. This…
Infographic: What Do Leads And Love Have In Common?
Whether you're looking for a Valentine or someone to love your product, text is a…