Resources
Categorized in two ways – by Type and by Topic – the Resource Center offers access to webinar coverage, white papers, E-books, Infographics and more. Looking for the latest custom content covering marketing automation, lead scoring or nurturing? This is where you’ll find it!
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25 Twitter Marketing Tips That Actually Work
As social media becomes increasingly important for B2B marketers, this infographic provides 25 tips for…
The New Best Times To Post On Social Media In 2022
Social media marketing is often a numbers game with a focus on engagement rates, shares,…
What’s Working In Channel Partner Incentives
Despite being a mainstay of most channel partner programs, incentives are falling short of achieving…
How To Plan, Build & Scale Your ABM Strategy In Record Time
Stefanie Neer started at Drift to lead all things ABM back in May. While it’s…
What B2B Tech Marketers Are Doing In 2022
According to research from FINITE and 93x, 80% of B2B marketers said they met or…
Why ABM Is A Must During A Down Economy
As marketing teams prepare for an economic downturn, one approach is standing out for its…
2022 State Of Direct Mail: Marketers Fold Direct Mail, Gifting Into Integrated, Omnichannel Campaigns, Automate Processes For Success
Direct mail is still a key channel to engage prospects, customers and even employees in…
How To Become A Better Writer: 16 Expert Tips
Content writing is a critical part of marketing strategies — meaning it's imperative practitioners ensure…
What’s Working In Marketing Measurement? Less Messy Data, More Marketing & Sales Alignment
Marketing teams face increased pressure to measure the impact of their initiatives and prove their…
The Best Social Media Platform For Your Brand’s Video Marketing
Video content is an essential part of marketing strategies, but it's often difficult for marketers…
The B2B Guide to Performance TV
Not every ad solution is created equal when it comes to performance marketing on Connected…
2022 State Of Growth Marketing: Data-Centric, Experimental Approaches Influence Engagement, Conversion & Retainment Of Prospects/Customers
Modern growth marketers crave data to measure the impact of their outreach, identify and shore…
