Resources
Categorized in two ways – by Type and by Topic – the Resource Center offers access to webinar coverage, white papers, E-books, Infographics and more. Looking for the latest custom content covering marketing automation, lead scoring or nurturing? This is where you’ll find it!
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The 5 Metrics You Need To Track Social Marketing’s Impact & Influence
Marketers will spend more than $10 billion in 2015 on paid social advertising, according to…
The Ultimate Guide To Creating Visually Appealing Content
Content with relevant images receives 94% more views than content without. This highlights how buyers…
Buyers In Context: Key Findings From The 2015 B2B Buyer’s Survey
You’ve read Demand Gen Report’s annual B2B Buyer’s Survey and seen what percentage of buyers…
Need For Customer Insights Fuels Growth Of Sales Acceleration Tools
The need for greater customer insights is sparking many companies to invest in sales tools…
The Guide To The Marketing Technology Landscape
The marketing technology space continues to grow, and it’s showing no signs of slowing down.…
Next Generation Sales Enablement Tools: Creating More Relevant Sales Conversations
Looking to build on their investments in CRM and marketing automation platforms, many B2B organizations…
Optimizing Omnichannel Marketing Initiatives
Big Data and predictive analytics aim to help B2B organizations offer as personalized of a…
10 Quick Wins For Sales & Marketing
There was a time when marketing success was measured mainly by the number of generated…
Content Is At The Heart Of A Successful Social Selling Routine
Social selling is a must-have for progressive B2B marketing and sales organizations. However, many social…
Accelerate The Buyer’s Journey With Always-On Nurturing
Who? Nick EdouardCo-Founder & CMOLookBookHQ Andrew GaffneyEditorDemand Gen Report When? Thursday, June 11,…
Budgeting Trends In Search Marketing
As search marketing becomes a more integrated discipline, marketers are looking for ways to become…
10 Research Stats To Support The Case For Marketing Automation In Small And Mid-size Companies
If you think your company isn't large enough to invest in marketing automation, it may…