Demand Gen Report
Unlocking GTM Performance: A Q&A with Highspot’s Lucas Welch
Go-to-market leaders are confident in their strategies, yet a staggering 98% admit execution is falling short. This disconnect has real consequences: stalled deals, unused content, and widespread team burnout. The...
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How B2B Practitioners Can Leverage Content Intelligence To Experiment With Marketing Assets
When we think of Taylor Swift, we think of someone who has evolved over the years and isn’t afraid to take risks or experiment — and for those reasons, she…
Industry News March 19Introducing Emerald Studio, The Agency Formerly Known As Content4Demand
Demand Gen Report’s parent company, Emerald, unveiled its newest brand at the B2B Marketing Exchange (#B2BMX) last month: Emerald Studio! To kick off the new brand, the company presented “Using…
Industry News March 19





















