Salesforce Unveils New B2B Commerce Suite with Agentic Buying, AI Search
Key Takeaways Salesforce built a 24/7 Buyer Agent directly into B2B Commerce on Agentforce, letting customers find products,…
News Brief July 21
Latest In: buyer experience
The 4 Actions CMOs & CROs Must Take to Catch Up to the AI-Augmented Buyer
Over the last 18 months, artificial intelligence (AI) has dramatically rewritten the rules of B2B purchasing— expanding competitive…
Demanding Views April 17
Gartner: 67% of B2B Buyers Prefer a Rep-Free Experience
Buyers want to engage on their own terms as 67% of B2B buyers state that they prefer a…
News Brief March 17
AdRoll To Explore AI-Native GTM Workflows At B2BMX Summer Camp 2026
Key Takeaways AdRoll’s upcoming B2BMX Summer Camp session will focus on how AI-native GTM workflows can connect planning,…
Blog June 22
Salesloft Acquires Drift To Expand AI-Powered Revenue Orchestration Platform
Salesloft, an AI-powered revenue orchestration platform, acquired buyer experience and conversational AI company Drift to help bridge the gap…
Industry News February 14
Reaching Audiences Amidst The Digital Clutter: A Nonprofit’s Direct Mail Journey
We're living in a time where digital marketing messages constantly flood our inboxes and social media feeds, which…
Demanding Views January 5
Folloze Announces GeneratorAI To Help Unlock Personalized Buyer Experiences At Scale
Folloze, a no-code B2B buyer experience platform, released Folloze GeneratorAI, a content engine that seeks to enable marketers…
Industry News December 14
How To Gain Alignment Across A Diverse Buying Committee
Selling high-value deals in the B2B world today involves engaging with a buying committee rather than an individual.…
Demanding Views December 1
Folloze Integrates With Outreach To Help Power ‘Advanced’ Orchestration
Folloze, a no-code B2B buyer experience (BX) platform, released Folloze plus Outreach, a new integration that connects the…
Industry News June 1
Folloze Debuts ChatGPT-Powered AI Personalization Platform
Folloze, a no-code B2B buyer experience platform, launched Folloze AI, a content recommendation and buyer insight engine designed to…
Industry News February 28
How Walker & Dunlop Launched A Webcast & Generated 1500 Registrations In 1 Week
Walker & Dunlop is an organization that finances commercial real estate properties. The company's SVP of marketing, Chris…
Case Studies September 27
Folloze Buyer Experience 3.0 Aims To Level The Digital Playing Field
Folloze, a B2B buyer experience platform, launched its Folloze Buyer Experience Platform 3.0. This version aims to unlock…
Solution Spotlight August 22
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