by Demand Gen Report Team | Jun 26, 2013 | Industry News
Salesforce.com and Oracle may be rivals when it comes to marketing automation, but they are now partners in the cloud. The two companies signed a nine-year partnership agreement encompassing all three tiers of cloud computing — applications, platform and...
by Demand Gen Report Team | Jun 20, 2013 | Industry News
Users of HubSpot’s Social Inbox can now publish and promote content directly to LinkedIn Company Pages from the marketing automation platform. Prior to adding LinkedIn Company Pages, Social Inbox enabled marketers to publish and share content across Twitter,...
by Demand Gen Report Team | Jun 17, 2013 | Industry News
B2B companies are increasingly adopting e-Commerce as a means of marketing and selling their products and services, according to a BtoB Magazine report titled: “The Emerging Role of B-to-B E-commerce.” The online survey was sponsored by SAP’s Ariba, Inc. and...
by Demand Gen Report Team | Jun 14, 2013 | Industry News
Just a week after spending $2.5 billion on ExactTarget, Salesforce has acquired business intelligence and analytics startup EdgeSpring. The details of the deal were not disclosed. “Business intelligence and analytics in the enterprise is massively painful and...
by Demand Gen Report Team | May 31, 2013 | Industry News
Skyword, a content production platform provider, recently landed $6.7 million in growth financing led by Cox Media Group. The investment is said to help expand the team and help scale the company to meet increasing customer and partner needs, according to Skyword...
