by Demand Gen Report Team | Jul 26, 2012 | Demanding Views
This week, the Lenskold Group launched its annual research survey on lead generation marketing performance and ROI. The survey, sponsored by The Pedowitz Group and conducted with support from Demand Gen Report, is designed to help B2B lead generation marketers get...
by Demand Gen Report Team | Jul 25, 2012 | Industry News
The study also found that five vendors – Marketo, HubSpot, Genius, Eloqua and SalesFusion – have the strongest presence in the midsized business market. Other notable finding from the study include: – SMBs report several tangible benefits from marketing...
by Demand Gen Report Team | Jul 24, 2012 | Industry News
“ON24’s mobile product strategy brings our virtual communications solutions to life on the iPad and other mobile devices,” explained Jayesh Sahasi, ON24’s Chief Product Officer and CTO. “With ON24 MOVE, mobile users can have as rich and immersive an...
by Demand Gen Report Team | Jul 24, 2012 | Industry News
The ANA survey, released last week, reported that typical barriers to understanding the true value of different digital media include lack of internal buy-in and alignment. More than half of respondents said key members of their organizations misunderstand the ways...
by Demand Gen Report Team | Jul 24, 2012 | Industry News
“ON24’s mobile product strategy brings our virtual communications solutions to life on the iPad and other mobile devices,” explained Jayesh Sahasi, ON24’s Chief Product Officer and CTO. “With ON24 MOVE, mobile users can have as rich and immersive an...
