by Kim Zimmermann | Oct 23, 2013 | Solution Spotlight
Drip THIS! from Avandel is a drip marketing application that enables marketers to create date- or stage-based nurturing campaigns. Drip THIS! from Avandel is a drip marketing application that enables marketers to create date- or stage-based nurturing campaigns....
by Kim Zimmermann | Oct 23, 2013 | Demanding Views
Dennis Shiao, Director of Product Marketing, DNNLead scoring fuels many of today’s lead generation programs. When sales receives scored leads from marketing, they prioritize outreach to favor prospects most likely to turn into opportunities. In addition, sales...
by Kim Zimmermann | Oct 23, 2013 | Industry News
Lattice Engines has introduced Lattice Predictive Lead Scoring, which uses predictive analytics to identify and prioritize sales-ready leads. The application is designed to help marketers become familiar with common buying signals, according to company officials....
by Kim Zimmermann | Oct 22, 2013 | Industry News
Teradata announced the launch of its Customer Interaction Manager (CIM), a data-driven marketing application that is designed to enable real-time customer interaction across digital and traditional communication channels. CIM allows users to integrate inbound and...
by Kim Zimmermann | Oct 21, 2013 | Industry News
Limelight Networks announced the next generation of its Limelight Orchestrate Digital Presence Platform that is designed to support consistent, high-performance digital experiences across channels, devices, and geographies. The Orchestrate V2.5 platform addresses the...