by Brian Anderson | Dec 14, 2015 | Industry News
Recent research from sales email tracking platform ToutApp shows that 70% of B2B marketers want more meetings with their sales teams to discuss lead quality, messaging and competitive analysis. The study analyzes the responses of over 300 B2B marketers to questions...
by Brian Anderson | Dec 11, 2015 | Industry News
Gainsight, a customer success management solutions vendor, is now integrated with Clarizen, a work management application. The integration is designed to provide sales and customer service teams with the data they need to manage post-sale engagement, service delivery...
by Brian Anderson | Dec 9, 2015 | Industry News
Today’s B2B buyers expect a more personalized and omnichannel buying experience, which has many B2B organizations leveraging some common B2C tactics to meet their expectations. Mirroring the strategies used when making consumer purchases, B2B buyers are...
by Brian Anderson | Dec 8, 2015 | Solution Spotlight
Import.io for Enterprises is a web data solutions and services tool designed to help data-driven marketers gain insights from any website to populate databases and enhance data accuracy. Features/Functions Import Data is designed to offer live data direct from the...
by Brian Anderson | Dec 8, 2015 | Industry News
Predictive marketing solution vendor Leadspace unveiled its open API, positioning data-driven marketers to integrate their preferred CRM and marketing automation platforms with Leadspace’s lead enrichment and predictive scoring tools. The company also announced...