by Brian Anderson | Nov 3, 2015 | Demanding Views
For cloud service providers, healthy recurring revenue streams depend on user adoption and utilization. Not only does this engagement expand the scope of service to more users, it reduces churn — after all, companies are less likely to abandon a platform the entire...
by Brian Anderson | Nov 3, 2015 | Financial News
SweetIQ, a local marketing automation platform provider, has raised $4.2 million in Series A funding that is intended to help the company expand its team and accelerate product development. Led by Plaza Ventures, the funding also positions SweetIQ to grow its...
by Brian Anderson | Nov 2, 2015 | Industry News
Following the launch of its customer intelligence platform in June, tech startup Cintell announced that it has surpassed 350 users and continues to expand its data-driven buyer persona offerings. The company’s growth highlights the growing trend that B2B...
by Brian Anderson | Oct 28, 2015 | Industry News
In a move designed to help marketers provide real-time, personalized experiences to anonymous prospects, Oracle announced three new features to its Oracle Marketing Cloud at Oracle OpenWorld 2015. The new features — Offline Data Append, Match Multiplier...
by Brian Anderson | Oct 27, 2015 | Solution Spotlight
QuotaDeck is a B2B sales platform designed to help users crowdsource introductions to prospects that fit their target audience and market. The platform positions B2B sales teams to expand their individual networks with a more personalized form of engagement initiated...
