by Brian Anderson | Jun 19, 2017 | Solution Spotlight
UviaUs is designed to enhance engagement with high-value and hard-to-reach audiences, as well as help organizations drive impactful results at critical touchpoints. The company’s products and services leverage communication technology—both digital and tactile,...
by Brian Anderson | Jun 16, 2017 | Industry News
Annuitas, a leading B2B demand generation firm, announced the hiring of Lauren Goldstein as the company’s Chief Revenue Officer. In the new role, Goldstein will be tasked with leading efforts in expanding customer relationships, developing new partnerships and...
by Brian Anderson | Jun 15, 2017 | Industry News
Data continues to be a tall hurdle for ABM practitioners, according to new research from Agent3, a marketing and technology company. The report found that 92% of respondents feel that the data available to them is subpar. Consequently, 64% of respondents relied more...
by Brian Anderson | Jun 13, 2017 | Industry News
SAVO Group, a provider of enterprise-grade sales enablement solutions, announced that it has acquired KnowledgeTree, a sales enablement tool designed to predict and measure the impact of marketing content on sales. The company said the acquisition will allow SAVO to...
by Brian Anderson | Jun 13, 2017 | Industry News
NetLine, a content syndication and lead generation services provider, has introduced enhancements to its NetLine Portal which offer new self-service account-based marketing (ABM) capabilities for B2B marketers. The new features aim to deliver more robust content...
