by Brianna Ruback | Jun 18, 2019 | Blog
Although ABM has become an increasingly popular strategy for B2B companies, many organizations have a difficult time carrying out an effective account-based strategy from start to finish. That’s where the ABM Revealed event comes in. On Wednesday, June 19, from...
by Brianna Ruback | Jun 14, 2019 | Case Studies
Pelco by Schneider Electric, a video surveillance company, tapped Marketo to replace its marketing automation system and better position the organization to increase performance and productivity. The company’s initiatives also earned its team a Marketo Revvie...
by Brianna Ruback | Jun 13, 2019 | Industry News
Dun & Bradstreet, a commercial data and analytics company, announced plans to acquire Lattice Engines, an AI-powered customer data platform, for an undisclosed amount. This acquisition, which is expected to close within 30 days, aims to merge Dun &...
by Brianna Ruback | Jun 10, 2019 | Case Studies
In December 2017, Widen, a digital asset management company, partnered with Splash, an event marketing software provider, to better manage its event needs, engage customers and maximize its presence within its customers’ organizations....
by Brianna Ruback | Jun 6, 2019 | Industry News
Vidyard, a video marketing platform, added new updates to its free video messaging and screen recording app Vidyard GoVideo. The updates are designed toprovide innovative ways for sales professionals to connect with buyers on a more personal...
