by Demand Gen Report Team | Apr 6, 2010 | Demanding Views
While these may not be comprehensive, they will provide you with 90% of what you need to be proficient at building your brand via Twitter. In order of priority – here is my list. Enjoy! 1. Interesting and Engaging Content- While Tweeting is easy, it’s important...
by Demand Gen Report Team | Mar 31, 2010 | Solution Spotlight
FEATURES/FUNCTIONALITY: Enterprise provides email, SMS and social marketing capabilities for campaign deployment. Customers can leverage Enterprise 7 in a in a full service, collaborative, self-service model. Additionally, Enterprise 7 can leverage list brokerage,...
by Demand Gen Report Team | Mar 30, 2010 | Demanding Views
In fact, a collaborative research study conducted by ExactTarget and Econsultancy found that 66% of companies plan to increase their investments in digital marketing channels, which includes social, mobile, search, email, online display and affiliate marketing, in...
by Demand Gen Report Team | Mar 23, 2010 | Demanding Views
While these tools offer new capabilities to interact with prospects more personally, more cost effectively and with more precise timing, it’s critical in this new economy to apply tried and true marketing principles to make sure lead gen programs work. Our...
by Demand Gen Report Team | Mar 16, 2010 | Demanding Views
In our first installment, Genius CEO David Thompson shares his thoughts on recent Genius.com innovations, including a new “Connected Marketer” community, focused on helping marketers keep pace with the changing business climate. DemandGen Report: Genius recently...
