by Demand Gen Report Team | Sep 16, 2008 | Demanding Views
You vaguely recall tossing the extra one provided by the manufacturer into an overflowing box of miscellaneous fasteners you keep in the basement. Unearthing it, you are faced with at least 158 shiny, seemingly identical bolts – but only one will work. It’s...
by Demand Gen Report Team | Sep 2, 2008 | Demanding Views
However, even the best technology on the planet can’t convert prospects to customers if the underlying lead nurturing strategy is suspect. Here are 7 tips for designing a lead nurturing strategy to maximize your conversion rate from a free trial program: 1. Know...
by Demand Gen Report Team | Aug 26, 2008 | Demanding Views
Like most sales teams we would have weekly sales meetings where the team and our sales manager met in a conference room and reviewed our sales pipeline and what needed to be done to move each opportunity forward. I did not like these meetings much at all because I...
by Demand Gen Report Team | Aug 5, 2008 | Demanding Views
1. Maximize sales growth.. For inside sales to be effective, the telephone prospecting function must be run with the discipline of a military boot camp. Are your inside sales employees able to engage your prospects in 30 seconds or less? Do your telesales employees...
by Demand Gen Report Team | Jul 15, 2008 | Demanding Views
That is, a small group of the sales organization are “A” players, most are “B” players and a small percentage are “C” players. In spite of all the technology available to sales leaders, why do organizations look essentially the same and have the same mediocre results?...