by Demand Gen Report Team | Nov 21, 2013 | Industry News
At Dreamforce this week, Salesforce debuted its revamped marketing hub — now dubbed Salesforce ExactTarget Marketing Cloud — as part of its Salesforce1 platform. The Salesforce ExactTarget Marketing Cloud is designed to integrate apps for email, mobile, social,...
by Demand Gen Report Team | Nov 20, 2013 | Industry News
InsideView has expanded its InsideView for Marketing solution with two new products, the company announced at Dreamforce. InsideView Clean is designed to update any existing marketing database with accurate and complete company and contact information. InsideView...
by Demand Gen Report Team | Nov 20, 2013 | Industry News
InsideSales.com unveiled Neuralytics, a predictive analytics platform designed to analyze response times, lead sources, list demographics, personality types, offer types, message media and a host of other data points to optimize results. In a meeting with press and...
by Demand Gen Report Team | Nov 20, 2013 | Demanding Views
By Tamara Graves, Senior Director of Demand Generation, NetProspex It’s probably been a few years since you were last in a classroom, taking tests and stressing out over grades. By Tamara Graves, Senior Director of Demand Generation, NetProspex...
by Demand Gen Report Team | Nov 20, 2013 | Industry News
The growth in content marketing can be partially attributed to the increased adoption of marketing automation to support lead generation. Marketing automation, especially when integrated with a company’s sales or CRM system, simplifies marketing management and...
