by Demand Gen Report Team | Nov 2, 2012 | Industry News
TrendSpottr, Salesforce.com Unveil Analytics Integration TrendSpottr, a provider of predictive analytics services, announced a partnership with Salesforce.com. According to TrendSpottr, its real-time predictive analytics will now be available through the Salesforce...
by Demand Gen Report Team | Nov 2, 2012 | Industry News
There’s no need to build the case for cross-channel marketing because it’s already top of mind for a majority of marketers. But cross-channel initiatives still face challenges, including budget constraints, lack of technical expertise and staffing. A...
by Demand Gen Report Team | Nov 1, 2012 | Industry News
SAP on Wednesday made a series of announcements intended to establish the company as a major player in the enterprise social software space – and to step up its game against Salesforce.com The key announcement was the release of a new platform, SAP Jam, which combines...
by Demand Gen Report Team | Oct 31, 2012 | Industry News
More than ever before, the U.S. job market is in a state of flux. More people are changing jobs with greater frequency; in August, 2011, for example, 3.1 million people changed jobs. By August, 2012, 4.3 million people per month were changing jobs. For B2B marketers...
by Demand Gen Report Team | Oct 31, 2012 | Demanding Views
By Troy Burk, CEO and Founder of Right On Interactive As marketers plan for 2013, many will be figuring out how they can economize, yet again, next year. Only 15 percent of companies plan to budget more for marketing in 2013, while 21 percent plan to scale back,...