by Demand Gen Report Team | Oct 9, 2012 | Solution Spotlight
Infor Global Solutions is a major provider of enterprise software systems, including ERP, financials, supply chain and CRM products. Now, the company appears to be setting its sights on the enterprise marketing automation market. Inforce Marketing, introduced at...
by Demand Gen Report Team | Oct 5, 2012 | Industry News
Madison Logic, a provider of B2B lead generation solutions, this week announced the addition of two new products, targeting the market for analytics, retargeting and lead nurturing solutions. The company’s Data Match Behavioral Analytics is intended to supply...
by Demand Gen Report Team | Oct 4, 2012 | Industry News
Many B2B sales and marketing organizations still exhibit a serious lack of alignment when it comes to messaging and content, according to a recent survey of more than 730 sale and marketing professionals. The study, conducted by Corporate Visions, Inc., included...
by Demand Gen Report Team | Oct 3, 2012 | Industry News
Demandbase today announced the availability of a Real-Time Company Identification Module for Google Analytics to measure, analyze and optimize integrated data from online marketing campaigns. The new solution provides B2B marketers with previously available...
by Demand Gen Report Team | Oct 1, 2012 | Demanding Views
By Debbie Qaqish, Principal Partner and Chief Revenue Marketing Officer for The Pedowitz Group Editor’s note: In this three-part series, Debbie Qaqish examines the six keys of building and growing a thriving Revenue Marketing practice – strategy, content,...