by Elise Schoening | Feb 15, 2019 | Industry News
Brightcove, an online video hosting platform, announced plans to acquire Ooyala, an online video platform (OVP). While details were not disclosed, multiple reports state that the acquisition totaled $15 million. With the addition of Ooyala’s technology,...
by Elise Schoening | Feb 15, 2019 | Financial News
Affinity, a relationship intelligence platform, raised $26.5 million in a Series B round led by Advance Venture Partners and Sway Ventures, with additional participation from MassMutual Ventures, Pear Ventures and more. This brings the company’s total funding up...
by Elise Schoening | Feb 13, 2019 | Industry News
Sixty-one percent of marketers say their enterprise organization is extremely or very committed to content marketing. Yet, only 24% rate their proficiency in content marketing technology as “advanced” or “expert,” according to new research from the Content Marketing...
by Elise Schoening | Feb 13, 2019 | Industry News
The Forrester forecast that thousands of digital marketing agencies will grow to generate $2 billion in related through-channel marketing automation services through 2023 probably wasn’t much of a surprise to many channel professionals. While many companies are...
by Elise Schoening | Feb 11, 2019 | Industry News
KickFire, an IP address intelligence company, announced a new integration with DiscoverOrg, a sales and marketing intelligence provider. The integration is positioned to enhance KickFire’s LIVE Leads Contacts Marketplace by providing users with access to...