by Elise Schoening | Nov 9, 2018 | Demanding Views
Amazon recommends “people who bought X also bought Y;” Netflix understands what “people like you” enjoy watching; and Waze shows you what drivers ahead have encountered. Your data powers the Artificial Intelligence (AI) algorithms in apps, making life more rewarding,...
by Elise Schoening | Nov 9, 2018 | Industry News
AdRoll Group, a growth platform company, has acquired Growlabs, a B2B lead generation and sales automation provider. The company said the acquisition will be used to bolster AdRoll Group’s identity graph and data capabilities. AdRoll Group aims to enhance its...
by Elise Schoening | Nov 8, 2018 | Industry News
PathFactory, a content insight and activation platform, announced a new integration with Sigstr, an email marketing platform, that aims to provide marketing teams with greater visibility into which email senders, banners and content offers generate the highest...
by Elise Schoening | Nov 8, 2018 | Industry News
EverString, a B2B data platform, named Santosh Sharan as its new CEO. Sharan has also joined the company’s Board of Directors. J.J. Kardwell, Co-Founder and former CEO of EverString, will continue to serve on the company’s Board as Executive Director, as...
by Elise Schoening | Nov 7, 2018 | Industry News
TrustRadius, a B2B software review site, announced the addition of four new hires across engineering, finance, sales and marketing. The company, which has more than doubled its website traffic over the past year, said the expanded executive team will help support and...