by Klaudia Tirico | May 25, 2016 | Industry News
The rise in predictive marketing capabilities continued its upward climb this week, with many key players launching solutions and announcing partnerships to help marketing and sales gain highly-targeted leads. Predictive marketing and sales applications provider...
by Klaudia Tirico | May 24, 2016 | Industry News
Personalization platform vendor Evergage has launched Evergage for Email, an offering which extends the company’s real-time personalization capabilities to email. This can allow marketers to deliver one-to-one experiences to customers wherever they engage with...
by Klaudia Tirico | May 24, 2016 | Solution Spotlight
Data management firm Oceanos offers a Data Health Check within a user’s cloud portal, which is designed to shine a spotlight on the quality and completeness of contact data. Users are able to see what’s wrong and/or missing, and take action to improve data...
by Klaudia Tirico | May 19, 2016 | Industry News
Predictive analytics solution vendor Leadspace has unveiled integrations with inbound marketing and sales platform HubSpot. With the integration, HubSpot’s 18,000+ users can take advantage of Leadspace platform offerings, including: Leadspace Discovery, which is...
by Klaudia Tirico | May 18, 2016 | Industry News
Data automation solution provider Openprise has launched Openprise Data Diagnostic, a free tool that offers a quantitative assessment of a company’s marketing data in Marketo and determines whether or not it is ready for advanced marketing initiatives, such as...
